Case Study — Custom E-Commerce

A Custom Command Center for an Online Transmission Retailer

A complete custom e-commerce and CRM platform running products, orders, customers, shipping, and marketing behind one login.

4.8 out of 5Google Rating
HEADLINE METRIC
824

products managed with tiered pricing

01
824
Products Managed
02
$4,700+
Average Order Value
03
100/100
Product Page SEO Score
04
100+
Recoverable Carts Surfaced
INDUSTRY
Automotive E-Commerce
TIMELINE
3-year partnership
RESULT
products managed with tiered pricing
Custom E-CommerceCustom CRMMarketing ToolkitAutomotive E-Commerce
01

The Challenge

Twisted Torque sells transmissions online, with orders averaging over $4,700 each: complex specs, compatibility rules, custom build-sheet requests, and heavy-freight shipping across states. Off-the-shelf e-commerce platforms failed on every front that mattered, and the owner needed everything running behind one login instead of a patchwork of disconnected tools.

02

What We Built

We built a complete custom platform: a real-time command center covering product management with tiered pricing, full order processing, heavy-freight shipping, and a built-in marketing toolkit with coupon systems, Google and Facebook product feed integration, and a blog engine. A customer and CRM layer handles profiles, newsletters, and automated abandoned-cart recovery inside the same system.

Custom PlatformProduct ManagementHeavy-Freight ShippingProduct FeedsAbandoned-Cart RecoveryCRM Layer
SERVICES USEDCustom Platform Development, Custom CRM, SEO
03

The Result

One platform now runs products, orders, customers, and shipping with no tool-switching. Product pages carry a 100/100 SEO score, abandoned-cart automation has surfaced 100+ recoverable sales opportunities, and the client owns the platform outright, a business asset rather than a rented subscription.

Twisted Torque

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